Analytics is the extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact based management to drive decisions and actions.
The analytics may be input for human decisions or may drive fully automated decisions. Analytics are a subset of what has come to be called business intelligence: a set of technologies and processes that use data to understand and analyze business performance.
In tecways, we posses distinctive capabilities: the integrated business processes and capabilities that together serve customers in ways that are differentiated from competitors and that create an organization's formula for business success.
Our Analytics provides a bridge technology between the central analytics team and the retention marketing team. The tecAnalytics is a diagnostic solution enabling fast data integration, exploration and collaborative decision making.
The tecAnalytics Differentiators
- Powerful data management to join all data sources
- Visually explore data producing high value customer insights
- Fast customer focused queries
- Designed for analytic collaboration
The Overall Benefits
- Support current routine tasks in significantly reducing times and effort while increasing automation.
- Deep dive exploration of data in a richer faster process.
- Top down statistical analysis approach through time and across warehoused data and processes to derive the key insights to customer behavior.
- Democratize analytics to improve findings and value of analytic output via collaborative sessions & portal.